Aulica
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Three-Generation French Family Legacy
Aulica was founded in 1978 in France.
For over four decades, this family-owned enterprise crafted products bringing warmth and conviviality to contemporary homes. The brand's legacy flourished through three generations with siblings Audrey, Lionel, and Carine taking the helm in 2002, establishing "Aulica" as recognized distribution brand marking pivotal transformation in company trajectory.
The 2002 transition represented more than leadership change. Second-generation founders built successful family business through dedication to craftsmanship and quality. Third-generation siblings brought fresh perspectives while honoring family traditions, modernizing operations while maintaining core values established by their predecessors.
Audrey, Lionel, and Carine each contributed complementary skills creating balanced leadership. Their collective vision transformed regional French business into international brand while preserving family company character emphasizing personal relationships, quality commitments, and authentic French sensibilities guiding design and production decisions.
International Expansion Achievement
This pivotal transition marked beginning of international expansion, transforming French family business into global ambassador of French art de vivre. Today, distinctive collections grace tables in more than 80 countries worldwide while the company remains firmly rooted in France where headquarters continue operating.
Expanding to 80+ countries required sophisticated distribution networks, cultural adaptation, and quality consistency across international markets. Each country possesses unique aesthetic preferences, table-setting traditions, and functional requirements. Successfully serving diverse markets while maintaining coherent brand identity demonstrates strategic sophistication.
The international success validates universal appeal of French design principles. Art de vivre—the art of living well—emphasizes enjoying life's pleasures through attention to beauty, quality, and conviviality. This philosophy resonates across cultures as people worldwide seek products elevating daily experiences beyond mere functionality.
Breaking Traditional Design Codes
The brand's identity draws deep influence from French heritage, blending classic elegance with modern creativity. Aulica's design philosophy encourages breaking traditional codes, creating unique table settings mixing styles, shapes, and colors for personalized aesthetic experiences.
Traditional tableware emphasized matching sets—identical plates, coordinated serving pieces, rigid color schemes. This approach created visual harmony but limited personal expression. Aulica challenges these conventions, encouraging mixing contemporary pieces with traditional forms, combining bold colors with neutral tones, layering different textures and materials creating dynamic, individualized tablescapes.
Everyday Elegance Philosophy
What truly sets Aulica apart is commitment to creating products elevating both everyday moments and special occasions. Collections—ranging from porcelain dishes and wooden trays to glass pitchers and decorative candle holders—combine practicality with sophisticated design ensuring beauty and functionality coexist in harmony.
Through thoughtful material selection and innovative design, Aulica continues honoring founding mission: infusing contemporary interiors with warmth, originality, and timeless spirit of French hospitality making elegant living accessible for daily enjoyment rather than reserved exclusively for special events.
Distinction
Four-Decade Tableware Design Mastery
Aulica established itself as master in tableware and decorative accessories.
Expertise developed over more than four decades specializing in creating versatile pieces transforming both daily meals and special gatherings into memorable experiences. This dual-purpose capability proves valuable as modern consumers seek products justifying investment through regular use rather than occasional display.
Comprehensive Product Portfolio
At the heart of expertise lies diverse product portfolio including:
- Elegantly designed dishes crafted from porcelain, ceramic, glass, and stainless steel
- Sophisticated trays made of wood, metal, and glass balancing beauty with durability
- Stylish pitchers in glass, resin, and acrylic suitable for serving hot and cold beverages
- Artisanal cheese trays elevating presentation of cheese courses
- Decorative candle holders adding ambiance to any setting
The material diversity demonstrates understanding that different occasions, foods, and aesthetics demand appropriate serving vessels. Porcelain suits formal dining. Ceramic provides casual warmth. Glass showcases beverages beautifully. Wood adds natural texture. Each material serves specific purposes while contributing to overall aesthetic compositions.
Practical Elegance Integration
What distinguishes approaches is commitment to practical elegance. Each piece receives thoughtful design with stackability and easy storage in mind, ensuring beautiful objects don't create storage challenges.
Storage considerations matter enormously in modern homes where kitchen space proves limited. Non-stackable dishes waste vertical space. Awkwardly shaped items create organizational puzzles. Aulica's attention to these practical dimensions ensures products earn their place through beauty and spatial efficiency.
This attention to functionality extends to maintenance with products designed for effortless cleaning and long-lasting use. Dishwasher-safe materials eliminate hand-washing burdens. Smooth surfaces prevent food residue accumulation. Durable construction withstands regular use maintaining appearance through years.
Superior Material Selection
The design team excels at selecting materials maintaining appearance through years of use. Their innovative spirit evidences itself in development of multifunctional products seamlessly transitioning from everyday use to special occasions, democratizing elegance for daily life.
Material knowledge encompasses understanding how different substances respond to heat, moisture, impacts, and cleaning agents. Some ceramics chip easily. Certain woods absorb odors. Particular glass formulations resist thermal shock. Expertise lies in selecting materials performing excellently under intended use conditions.
Mix-and-Match Design Philosophy
Design philosophy embraces diversity and personalization, encouraging customers mixing and matching different styles rather than adhering to rigid trends. This approach established Aulica as trendsetter in contemporary tableware known for collections that are both timeless and fresh.
The philosophy reflects understanding that personal style develops through experimentation and expression. Rigid matching sets impose designer's aesthetic on users. Mix-and-match approaches enable individuals creating unique combinations reflecting personal tastes, evolving over time as collections expand through new acquisitions.
Through specialized knowledge of materials, manufacturing techniques, and design principles, Aulica continues creating products enhancing dining experiences while expressing distinctive French art of living connecting people through shared meals and beautiful surroundings.
Values
High-Grade Material Quality Standards
Aulica products stand as benchmarks of exceptional quality and thoughtful design.
Each piece reflects unwavering commitment to excellence through meticulous material selection and craftsmanship. Value lies in perfect balance of form and function with dishes, trays, and serving pieces designed with practical considerations enhancing everyday use.
Stackable designs enable efficient storage. Ergonomic shapes provide comfortable handling. Durable materials withstand regular use while maintaining aesthetic appeal preventing premature replacement due to wear or damage.
Premium Material Foundation
Material quality forms foundation of product excellence:
- High-grade porcelain combining delicacy with surprising strength
- Ceramics with heat retention properties keeping foods warm during service
- Crystal-clear glass showcasing food and beverages beautifully
- Resilient stainless steel maintaining luster through years of use
- Carefully selected woods with distinctive grain patterns adding natural beauty
Porcelain strength derives from high-temperature firing creating dense, vitrified structure resisting chips and cracks. Ceramic heat retention results from material mass and low thermal conductivity. Glass clarity requires pure raw materials and precise manufacturing. Stainless steel durability comes from chromium content preventing corrosion. Wood character reflects growth conditions and species selection.
Rigorous Quality Control
Rigorous quality control ensures each piece meets exacting standards before reaching customers. This attention extends to finishing touches—smooth edges on glassware, perfectly applied glazes on ceramics, and flawless joinery on wooden items.
Edge finishing prevents chips during handling. Glaze application affects both appearance and functionality creating surfaces resisting staining and bacterial growth. Joinery quality determines structural integrity and longevity of wooden components. These details distinguish exceptional products from merely adequate ones.
Exceptional Versatility Value
Versatility adds another dimension of value to products. Designs transition seamlessly between casual family meals and elegant entertaining offering exceptional versatility justifying placement in any home.
Many pieces serve multiple functions providing greater utility than single-purpose alternatives. Serving trays become display platforms. Pitchers transition from beverages to floral arrangements. Cheese boards accommodate charcuterie or desserts. This flexibility maximizes value through diverse applications.
Timeless Aesthetic Investment
Distinctive aesthetic—blending contemporary motifs with timeless elegance—ensures products remain stylish despite changing trends. This enduring appeal makes each piece lasting investment rather than temporary addition to homes.
Trend-driven designs become dated quickly requiring replacement maintaining current aesthetics. Timeless designs transcend temporary fashions remaining appropriate across decades. Classic proportions, refined details, and quality materials create products improving with age as they develop patina and accumulate memories associated with shared meals and celebrations.
Through combination of quality materials, thoughtful design, versatility, and timeless style, Aulica delivers exceptional value customers experience with every use, justifying initial investment through years of reliable service and aesthetic satisfaction.
Recognition
Global Recognition and Maison&Objet Presence
Since international expansion in 2002, Aulica established itself as globally recognized name.
Presence in over 80 countries stands as testament to widespread appeal and reputation for excellence. This geographic reach required building distribution partnerships, adapting to diverse market preferences, and maintaining quality consistency across international supply chains demonstrating operational maturity.
Prestigious Trade Fair Participation
Aulica regularly showcases collections at industry events, most notably Maison&Objet in Paris—one of the world's leading trade fairs for home decor and design. These exhibitions helped cement position as trendsetter in contemporary tableware and expanded network of international retailers.
Maison&Objet attracts buyers, press, and design professionals from worldwide markets. Presence at this venue provides visibility among industry decision-makers while enabling direct relationship building with potential retail partners. Exhibition participation also generates media coverage introducing collections to broader audiences.
Distinctive Design Philosophy Recognition
The brand earned recognition for distinctive approach to tableware design, particularly philosophy of mixing styles, colors, and materials creating personalized table settings. This innovative perspective distinguished Aulica in markets often dominated by matching sets and rigid design rules.
The mix-and-match philosophy challenged conventional wisdom in tableware industry. Traditional retailers organized products in complete matching collections. Aulica's approach required educating both retailers and consumers about benefits of eclectic styling, ultimately influencing broader industry trends toward more personalized table aesthetics.
Selective Distribution Achievement
Products secured coveted placements in specialized gift stores, wedding registries, and culinary arts retailers across the globe. These selective distribution channels reflect reputation for quality and design excellence among discerning retailers and consumers.
Wedding registry inclusion proves particularly significant. Couples select products they'll use for decades, prioritizing quality and timelessness over trendy designs. Registry presence indicates consumer confidence in long-term value and appeal.
Sustainable Innovation Direction
Looking toward the future, Aulica continues evolving while honoring French heritage. The brand explores sustainable materials and production methods aligning with growing consumer interest in environmentally responsible products.
Sustainability initiatives might include recycled glass, responsibly sourced wood, low-impact ceramic glazes, or reduced packaging waste. These efforts respond to consumer values while potentially reducing environmental footprint of operations.
New collections receive development responding to emerging lifestyle trends including increased home entertaining and blending of indoor/outdoor living spaces. The pandemic accelerated interest in creating restaurant-quality dining experiences at home. Outdoor entertaining spaces require durable, weather-appropriate serving pieces. Aulica's product development addresses these evolving consumer needs.
Digital Accessibility Enhancement
Digital innovation represents another frontier with enhanced online platforms making collections more accessible to global customers. As consumer preferences shift toward personalized shopping experiences, Aulica positions to meet expectations while maintaining distinctive character defining the brand for over four decades.
Through continued innovation and unwavering commitment to quality, Aulica positions to strengthen position as leader in contemporary French tableware for generations connecting people worldwide through beautiful, functional products celebrating art of living well.










