Aulica

Multi-faceted Beauty

Founded in 2006 by Daniel Trenk in Oststeinbek, Germany, Alveus emerged as a visionary tea brand that brilliantly merges European tea traditions with innovative blending techniques. What began as a primarily B2B-focused enterprise has evolved into a comprehensive tea authority with over 800 certified organic varieties. The brand reached a significant milestone in 2014 with the launch of their organic tea line, demonstrating their commitment to quality and sustainability.

Alveus distinguishes itself through meticulous sourcing practices influenced by geographical specialties - from Yunnan's Pu Erh bricks to Shizuoka's premium matcha and Rooibos from the Cedarberg mountains. Trenk's hands-on approach involves personally selecting ingredients from organic tea gardens worldwide, embodying the perfect fusion of German precision with global tea cultures.

The brand's social responsibility ethos is exemplified by collections like Soul of Sri Lanka, which supports disabled Sri Lankan youth. This initiative reflects Alveus's dedication to creating positive impact through their business practices.

In 2023, Alveus demonstrated their forward-thinking approach by introducing IoT-enabled smart infusers, marking their evolution from traditional tea wholesaler to an omnichannel tea solutions provider. This technological advancement represents their commitment to innovation while honoring tea traditions.

With each carefully crafted blend, Alveus continues to set new standards in the premium tea industry, combining exceptional quality with sustainable practices and social consciousness.

Shop nowAulica

Multi-faceted Beauty

From casual to formal, we've got you covered

Shop now

Multi-faceted Beauty

From casual to formal, we've got you covered

Shop now

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    Description

    Founded in 1978, Aulica stands as a distinguished French family company that has mastered the art of elegant tableware and interior decor. For over four decades, this family-owned enterprise has been crafting products that bring warmth and conviviality to contemporary homes. The brand's legacy has flourished through three generations, with siblings Audrey, Lionel, and Carine taking the helm in 2002 and establishing "Aulica" as a recognized distribution brand.

    This pivotal transition marked the beginning of Aulica's international expansion, transforming a French family business into a global ambassador of French art de vivre. Today, Aulica's distinctive collections grace tables in more than 80 countries worldwide, while the company remains firmly rooted in France where its headquarters continue to operate.

    The brand's identity is deeply influenced by its French heritage, blending classic elegance with modern creativity. Aulica's design philosophy encourages breaking traditional codes, creating unique table settings that mix styles, shapes, and colors for a personalized aesthetic experience.

    What truly sets Aulica apart is their commitment to creating products that elevate both everyday moments and special occasions. Their collections—ranging from porcelain dishes and wooden trays to glass pitchers and decorative candle holders—combine practicality with sophisticated design, ensuring that beauty and functionality coexist in perfect harmony.

    Through thoughtful material selection and innovative design, Aulica continues to honor its founding mission: infusing contemporary interiors with warmth, originality, and the timeless spirit of French hospitality.

    Types

    Aulica has established itself as a master in the art of tableware and decorative accessories, with expertise honed over more than four decades. The brand specializes in creating versatile pieces that transform both daily meals and special gatherings into memorable experiences.

    At the heart of Aulica's expertise is their diverse product portfolio, which includes:

    • Elegantly designed dishes crafted from porcelain, ceramic, glass, and stainless steel
    • Sophisticated trays made of wood, metal, and glass that balance beauty with durability
    • Stylish pitchers in glass, resin, and acrylic suitable for serving hot and cold beverages
    • Artisanal cheese trays that elevate the presentation of cheese courses
    • Decorative candle holders that add ambiance to any setting

    What distinguishes Aulica's approach is their commitment to practical elegance. Each piece is thoughtfully designed with stackability and easy storage in mind, ensuring that beautiful objects don't create storage challenges. This attention to functionality extends to maintenance as well, with products designed for effortless cleaning and long-lasting use.

    The brand's design team excels at selecting superior materials that maintain their appearance through years of use. Their innovative spirit is evident in the development of multifunctional products that seamlessly transition from everyday use to special occasions, democratizing elegance for daily life.

    Aulica's design philosophy embraces diversity and personalization, encouraging customers to mix and match different styles rather than adhering to rigid trends. This approach has established Aulica as a trendsetter in contemporary tableware, known for collections that are both timeless and fresh.

    Through their specialized knowledge of materials, manufacturing techniques, and design principles, Aulica continues to create products that enhance the dining experience while expressing the distinctive French art of living.

    Benefits

    Aulica products stand as benchmarks of exceptional quality and thoughtful design in the world of tableware and home accessories. Each piece reflects the brand's unwavering commitment to excellence through meticulous material selection and craftsmanship.

    The value of Aulica products lies in their perfect balance of form and function. Their dishes, trays, and serving pieces are designed with practical considerations that enhance everyday use—stackable designs for efficient storage, ergonomic shapes for comfortable handling, and durable materials that withstand regular use while maintaining their aesthetic appeal.

    Material quality forms the foundation of Aulica's product excellence:

    • High-grade porcelain that combines delicacy with surprising strength
    • Premium ceramics with superior heat retention properties
    • Crystal-clear glass that showcases food and beverages beautifully
    • Resilient stainless steel that maintains its luster through years of use
    • Carefully selected woods with distinctive grain patterns

    The brand's rigorous quality control ensures that each piece meets exacting standards before reaching customers. This attention to detail extends to the finishing touches—smooth edges on glassware, perfectly applied glazes on ceramics, and flawless joinery on wooden items.

    Versatility adds another dimension of value to Aulica products. Their designs transition seamlessly between casual family meals and elegant entertaining, offering exceptional versatility that justifies their place in any home. Many pieces serve multiple functions, providing greater utility than single-purpose alternatives.

    Aulica's distinctive aesthetic—blending contemporary motifs with timeless elegance—ensures their products remain stylish despite changing trends. This enduring appeal makes each piece a lasting investment rather than a temporary addition to the home.

    Through this combination of quality materials, thoughtful design, versatility, and timeless style, Aulica delivers exceptional value that customers experience with every use.

    Instructions

    Since its international expansion in 2002, Aulica has established itself as a globally recognized name in premium tableware and home accessories. The brand's presence in over 80 countries stands as testament to its widespread appeal and reputation for excellence.

    Aulica regularly showcases its collections at prestigious industry events, most notably Maison&Objet in Paris—one of the world's premier trade fairs for home decor and design. These exhibitions have helped cement Aulica's position as a trendsetter in contemporary tableware and expanded its network of international retailers.

    The brand has earned recognition for its distinctive approach to tableware design, particularly its philosophy of mixing styles, colors, and materials to create personalized table settings. This innovative perspective has distinguished Aulica in a market often dominated by matching sets and rigid design rules.

    Aulica's products have secured coveted placements in specialized gift stores, wedding registries, and culinary arts retailers across the globe. These selective distribution channels reflect the brand's reputation for quality and design excellence among discerning retailers and consumers alike.

    Looking toward the future, Aulica continues to evolve while honoring its French heritage. The brand is exploring sustainable materials and production methods that align with growing consumer interest in environmentally responsible products. New collections are being developed that respond to emerging lifestyle trends, including increased home entertaining and the blending of indoor/outdoor living spaces.

    Digital innovation represents another frontier for Aulica, with enhanced online platforms making their collections more accessible to global customers. As consumer preferences shift toward personalized shopping experiences, Aulica is positioning itself to meet these expectations while maintaining the distinctive character that has defined the brand for over four decades.

    Through continued innovation and unwavering commitment to quality, Aulica is poised to strengthen its position as a leader in contemporary French tableware for generations to come.